About Jesse
Jesse co-founded Surreal Marketing Services and runs the design and operations side of the studio. Jesse owns the demo-first build process — every project starts with a working prototype the client can click through before paying, and only ships once the client signs off.
Jesse Norton is the operations director and co-founder of Surreal Marketing Services. Jesse leads the studio's web design, app development, and project delivery, with deep experience shipping conversion-focused websites for service businesses, restaurants, contractors, and nonprofits across Utah. Jesse's articles cover the practical side of building a site that actually performs — design systems, build approach selection, performance, and the trade-offs nobody warns small business owners about.
Areas of expertise
- Custom web design for small businesses
- iOS & Android app development
- Design systems & component libraries
- Performance & Core Web Vitals
- Project scoping & demo-first delivery
- WordPress vs. custom build trade-offs
Subject-matter knowledge
Articles by Jesse
All articlesWeb Design
Driving Online Sales: A Guide to E-commerce Development for Utah Retailers
12 min readDec 23, 2024Web Design
Is It Time for a Website Redesign? 7 Signs Your Utah Business Site Needs a Refresh
11 min readDec 23, 2024SEO
7 Local SEO Tips That Actually Work for Utah Small Businesses
9 min readNov 15, 2024Marketing
Social Media Overwhelm: How to Simplify Without Disappearing
10 min readNov 14, 2024SEO
Why Your Business Is Invisible on Google (And How to Fix It)
10 min readNov 10, 2024Web Design
How to Choose a Web Design Agency Without Getting Burned
11 min readNov 8, 2024Small Business
Why Your Business Needs a Website in 2026 (Even If You Have Social Media)
9 min readNov 5, 2024SEO
Google Algorithm Updates: What Small Businesses Need to Know
10 min readNov 3, 2024Web Design
Brand Consistency Online: Making Your Website Match Your Business
11 min readNov 2, 2024Marketing
Tracking Marketing ROI: Know What's Working and What's Wasting Money
10 min readOct 28, 2024SEO
Keyword Research for Small Businesses: Finding What Customers Actually Search
11 min readOct 25, 2024Web Design
5 Website Mistakes Killing Your Small Business (And How to Fix Them)
10 min readOct 20, 2024Small Business
Should You Display Pricing on Your Website? The Definitive Guide
10 min readOct 18, 2024Marketing
Online Reputation Management: Protecting and Building Your Business Image
10 min readOct 18, 2024Small Business
Surviving Slow Seasons: Marketing Strategies for Seasonal Business Dips
10 min readOct 8, 2024Marketing
Marketing Budget Allocation: Where to Spend When Resources Are Limited
10 min readOct 8, 2024Small Business
Customer Retention: Why Keeping Customers Matters More Than Finding New Ones
11 min readSep 28, 2024
Work directly with Jesse
Every project starts with a working demo before any payment. See your build before you commit.